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When your buyer asks AI, who gets named? Run a free check
Check AI Answer Gap
Services
Get cited by AI
Our core
Generative Engine Optimization
Get your brand cited and recommended in ChatGPT, Google AI Overviews and Perplexity.
Search Engine Optimization
Rank for the searches your buyers actually run.
SEO + GEO product pages
Pages built to rank in Google and get quoted by AI.
Global SEO
Search visibility across new markets.
Buy demand
Performance marketing
Paid acquisition run against CAC, not clicks.
Google Ads
Capture high-intent search demand.
Meta ads
Facebook and Instagram campaigns that convert.
LinkedIn ads
Reach B2B decision makers.
ChatGPT Ads
New
Ads inside ChatGPT conversations, setup to reporting.
Build audience
Social media marketing
Content and community that compounds.
YouTube marketing
Channel growth and video SEO.
Content marketing
Content built to rank, get cited and convert.
Demand generation
Qualified pipeline from targeted campaigns.
Lead and automate
Fractional CMO
Senior marketing leadership without a full-time hire.
Growth strategy and planning
Go-to-market plans for your stage.
AI-driven growth strategy
Data-backed strategy built with AI.
AI-native workflow automation
Cut manual marketing work, no code required.
Built for
Fintech
Healthcare
D2C and eCommerce
SaaS
EdTech
UAE and GCC
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Work
Fintech · SEO
0 to 15,000 featured snippets
In 6 months for a leading fintech brand.
Fi case study →
SaaS · Organic + paid
+80% organic, +120% paid leads
In 48 days for an executive coaching platform.
Simply.Coach case study →
Growth · Digital transformation
5,000 to 1 million users
Scaling deAsra through its digital shift.
deAsra case study →
Browse proof
Growth case studies
CRO case studies
Design case studies
Testimonials
Client NPS
250+ clients across India and the GCC
See all case studies →
Free tools
Free diagnostics
AI Answer Gap
See whether AI names you or your competitor.
Agency Fit Score
A 4-minute diagnostic for CMOs.
Grove, AI growth strategist
Ask a growth question, get a straight answer.
Calculators
Marketing calculators
CAC, LTV, ROAS, SEO ROI and more.
Budget calculator
Size and split your marketing budget.
ROI simulators
Forecast returns before you spend.
Social media tools
Creator earnings and engagement maths.
AI tools
AI-powered tools
GTM, SEO and agency-selection tools.
AI-powered apps
Apps for strategy, SEO and growth calls.
Custom GPTs
Ready-made GPTs for marketers.
upGrowth MCP
Our growth toolkit inside your AI assistant.
Play and learn
Arcade
New
Marketing games, starting with GEO.
Quizzes
Test your Google Ads and Meta know-how.
Free GA4 course
Google Analytics, simplified.
Free. No sign-up for most tools.
See all free tools →
Insights
Read
Blog
GEO, paid and growth playbooks.
Growth Moves 2026
What sector leaders actually did.
Guides
Long-form how-tos.
Podcast
Conversations on growth.
Decide
Frameworks
GTM plans to fintech playbooks.
Compare
Side-by-side calls, made faster.
Decision trees
Campaign and channel decisions, mapped.
Playbooks
Sector playbooks, starting with fintech.
Grab
Checklists and templates
Negative keyword lists, Google Ads checklists.
Web stories
Quick visual explainers.
Latest research
AI Visibility Benchmark 2026: How Funded Indian Startups Show Up in AI Answers
Read the benchmark →
GEO, performance and growth research from the upGrowth team
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Transparent Growth Measurement (NPS)
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AI Stories
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Beautiful Modern India that has a strong connection to its heritage and culture
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