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Tip: ARR should only include committed recurring revenue. One-time fees, implementation charges, and professional services are excluded. Including them inflates ARR and misleads investors.
ARR = MRR x 12
ARR = New ARR + Expansion ARR – Contraction ARR – Churned ARR + Beginning ARR
Example:
By Fundraising Stage:
Growth Rate Expectations:
Sources: Bessemer Cloud Index, SaaSBoomi India Survey, Peak XV SaaS benchmarks.
Not all ARR is created equal. Investors look beyond the topline number:
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FAQ about ARR Calculator
ARR (Annual Recurring Revenue) is your MRR multiplied by 12. It represents the annualized value of your subscription revenue and is the primary metric for SaaS valuation.
ARR only counts recurring subscription revenue. It excludes one-time fees, professional services, and non-recurring income. Investors focus on ARR because it is predictable.
In India, Rs 5-15 Cr ARR with strong growth (3x YoY) and good unit economics is typically Series A range. In the US, $1-3M ARR is the benchmark.
Yes. Annual and multi-year contracts should be divided by 12 to get their monthly contribution, then annualized. ARR = sum of all active subscription values normalized to annual.
You’ve crunched the numbers, and the results are in! Now, it’s time to turn those customer insights into your secret weapon. Ready to take the next step?
