Landing Page Production Budget Calculator

How to Use the Calculator – Step‑by‑Step

1. Enter Number of Landing Pages – Specify how many landing pages you plan to produce in this phase.
2. Select Page Type – Choose whether the pages are Product, Lead Gen, Content, or Campaign-focused. This affects structure and effort.
3. Choose Copy Depth – Indicate whether the copy requirement is Basic, Standard, or Deep (research-led, long-form).
4. Select Design Complexity – Choose Template-based or Custom design depending on visual and brand requirements.
5. Define Development Needs – Select No-code or Custom development based on technical scope.
6. Select Integrations – Specify how many third-party tools (CRM, analytics, forms, payments) need to be integrated.
7. Click “Calculate Budget” – View your estimated per-page budget, total delivery range, effort split, and turnaround time.

Understanding Results

Once you click Calculate Budget, the calculator displays both a per-page budget band and a total project budget range based on your inputs.

The estimate reflects the combined effort across strategy, copywriting, design, development, tracking setup, and quality assurance. It is intended to help teams plan realistically rather than lock into a fixed quote.

You will also see a recommended turnaround time band, giving clarity on how quickly pages can be delivered based on scope and complexity.

Result Interpretation

Higher Budget Bands
Typically indicate custom design, deeper copy requirements, multiple integrations, or custom development. Consider standardising sections or reducing integrations if speed or cost is a constraint.

Mid-Range Budgets
Align well with most growth-stage requirements where performance, speed, and quality are balanced.

Lower Budget Bands
Best suited for template-based pages, lighter copy, and minimal integrations. Ensure tracking and QA are still prioritised to avoid performance issues post-launch.

Landing Page Budget Benchmarks

Indicative monthly or project-based landing page production budgets across common use cases are outlined below.

Note: Benchmarks are indicative. Actual budgets vary based on copy depth, design complexity, development needs, and integrations.

Tips to Improve Landing Page ROI

• Standardise Core Sections: Reusing proven layouts reduces cost and speeds up delivery.
• Prioritise Messaging Before Design: Strong copy improves outcomes more than visual polish alone.
• Limit Integrations: Each integration adds build and QA overhead.
• Set Up Tracking from Day One: Ensure analytics and conversion tracking are implemented before launch.
• Plan Iteration Cycles: Budget for post-launch improvements based on real user behaviour.