Goodreads: Navigating through the Digital Marketing Universe

80% of a business’ future revenue comes from just 20% of existing customers. Bhaskar Thakur, Co-Founder of upGrowth recently conducted a workshop on “How to Growth Hack Customer Retention”. About the Workshop The workshop was all about learning the best growth hacks to retain customers for your business using digital marketing and technology. The workshop […]

With all the buzz in the SEO world today about content and social signs, it is very difficult to ignore even smallest detail while building foundation of SEO: KEYWORD RESEARCH.Keywords are like a compass for your SEO campaigns: they tell you where to go and whether or not you’re making progress. What is Keyword Research? […]

It is likely to happen to every marketer out there – traffic dropping off, when you sign onto Google Analytics and see a surprising, and detectable, decrease in traffic. Need to analyze the reason for your traffic drop? Read on and recover your web activity on track. 1.  Wrong Ad text The most relevant text, […]

In This Article ~1.32 billion daily active users(DAU) [Source: Facebook as of 07/17] CONTENT, CONTENT & CONTENT!!! Keep your eyes & ears open Educational Info Know what your target audience wants Build reputation Social media outreach has penetrated digital world, and its impact has facilitated astounding industry growth. Every social engagement platform needs utmost attention, […]

In This Article 1. Understand What Success Looks Like 2. Set Expectations with Timelines and Transparency 3. Clarify Involvement and Communication Traditional vs. AI Decision Workflows 4. Know What You’re Marketing 5. Understand Competitive Advantage (or Lack of One) Explore Our AI-Led Growth Plans 6. Document the Past to Shape the Future 7. Prepare Your […]

Introduction In today’s dynamic digital landscape, the education sector is experiencing transformative changes, demanding innovative approaches. A notable shift in this evolution is the growing significance of digital marketing in the education sector. This article delivers an insightful outline of the evolving educational landscape, shedding light on the profound impact of digital marketing while exploring […]